Setting the right prices for your nail salon services is crucial. In this guide, we simplify the process, providing calculators to estimate your service costs and set competitive prices.
Before deciding on a price for each item on your nail salon’s menu, you will need to figure out what exactly you want to put on the menu.
Most nail salons include the basics like acrylic nails, gel nails, nail art, manicure, and pedicure services, as well as some speciality items like treatments for dry skin on the hands or feet, custom manicures and any other items that you want to offer clients.
Calculate the Cost of Products Used
Enter the product and miscellaneous costs to calculate the total cost per client appointment. You will need to know how many sets of nails you can do with each product, use the below guideline of Crystal Clawz best-selling products:
*Based on medium length nails (+- 2.5cm from cuticle to tip)
Rubber Base 15ml = R195 each – 9 overlays per bottle depending on how thick you apply.
Top Coat 10ml = R165 each – 30 – 50 sets
Unibase 10ml = R165 each – 30-50 sets
Gel Polish 10ml = R165 each – 15 – 30 sets depending on how many layers you apply
Builder Gel 15ml = R195 – 2-4 sets or 1 extra-long set
Liqui-Flow 15ml = R195 – 9 overlays depending on how thick you apply.
Velocity Gel 30g = R275 – 5-8 sets depending on length and thickness
Accounting for Miscellaneous Products
Don't forget to add the cost of miscellaneous items like files, oils, and wipes, which are essential to provide the service. The easy way to calculate this is to look at the total cost of these items per month and divide it by the number of clients you can book per month. This will be the cost per client for miscellaneous products.
Determine Your Running and Staff Costs
Account for monthly running costs, staff salaries, and service time to calculate the total cost per service and final price with profit margin. Running costs will be your rent, utilities, insurance, bank charges and any other business costs.
Setting the right prices for your services is a balancing act that requires a clear understanding of your costs, market trends, and the perceived value you offer to your clients. Now that you have calculated your specific costs, including product costs, miscellaneous items, monthly running costs, and staff salaries, you have a solid foundation to set your service prices effectively.
Remember, adding a profit margin is a critical step to ensure your salon’s profitability. This margin should not only cover your costs but also generate profit to reinvest in your business, allowing for growth and improvement. Always keep an eye on the market to ensure your prices remain competitive, offering good value to your clients while rewarding your expertise and effort.
Use the insights and figures gained from the calculators above to review and adjust your price list regularly. Stay informed, adapt to changes, and your nail salon business is sure to thrive!
We would love to hear if this article has helped you! Please send feedback to firstname.lastname@example.org.